Privacy Policy

Online Privacy Notice

Introduction.

Website Owner. Upper Peninsula Media Company LLC, i.e., “UPM Company” (“UPMC“) is the owner of this website (“(UPMC Website)”). UPMC can be contacted by e-mail at macroark@yahoo.com. This online privacy notice discloses UPMC information practices for this UPMC Website, including what type of personal identifiable information is requested in order to make a purchase, how the information is used, and with whom the in-formation is shared.

Website Visits. In general, you can visit on the UPMC Website without disclosing any personal information. UPMC uses common tools to collect and analyze “clickstream” data about our website traffic.

Website Transactions. At times, UPMC may need personal information regarding a customer or a prospect. For example to process an order or provide a subscription, UPMC may need to know a customer’s name, mailing address, e-mail address and credit card details. It is UPMC‘s intent to inform you know before UPMC collects personal information, such as user’s name and/or address on the Internet. If you tell us that you do not wish to have this information used as a basis for further contact with you, UPMC will respect your wishes.

Personal Information That May Be Collected.

Identifying Information. In order to make a purchase or to access designated subscriber services and /or restricted areas within the UPMC Website, UPMC will request a user to provide certain personal identifying information, which may include: name, postal address, e-mail address, screen name, password, daytime telephone number, method of payment, and, if applicable, credit card number. UPMC may request additional information necessary to establish and maintain customer’s account.

Service Quality Monitoring. Some Website transactions may require a customer to telephone UPMC, or UPMC to call the customer. UPMC will not contact you by telephone without your prior consent, except to confirm an order placed online and/or to inform a customer of the status of such order. Customer should be aware that UPMC may monitor or record such calls for staff training or quality assurance purposes.

Information from Children. UPMC does not sell products or services for purchase by children, and will not collect or post information from a child under the age of 18 without the involvement of a parent or guardian. UPMC will notify the child’s parent or guardian at the e-mail address provided by the prospective customer, alerting the parent or guardian to the child’s use of the Website and providing instructions as to how the parent or guardian can delete the child’s registration from the Website.

Lost or Stolen Information. If a customer’s credit card and/or password is lost or stolen, the customer should promptly notify UPMC in order to enable UPMC to cancel the lost or stolen information and to update its records with a changed credit card and/or password.

Chat Rooms, Forums and Bulletin Boards. If customer participates in an UPMC chat room, discussion forum, or posts messages to an UPMC bulletin board, customer should be aware that the information disclosed and shared will be broadly available to other persons, both inside of and/or outside UPMC, who have access to that chat room, forum or bulletin board. Some individual UPMC chat rooms, forums or bulletin boards have additional rules and conditions regarding participation. Also, participant’s expressed opinion is his or her own and should not be considered as reflecting the opinion of UPMC.

Links to Other Websites. Any UPMC Website may contain links to other websites. UPMC is not responsible for the privacy practices or the content of those other websites.

Uses Made of the Information.

Limited Uses Identified. Without customer’s prior consent, UPMC will not use your personal identifiable information for any purpose other than that for which it is submitted. UPMC uses personal identifiable information to reply to inquiries, handle complaints, provide operational notices and in program record-keeping. UPMC also processes billing and business requests related to UPMC Website participation.

Marketing Uses. UPMC reserves the right to provide customer with information about UPMC‘s Website, UPMC products and services, and related information in which customer has indicated an interest.

Stored Information Uses. UPMC stores the information entered on the UPMC Website. Stored information is used by UPMC to support customer interaction with the UPMC Website; to deliver customer purchases; and/or to contact customer again about other UPMC services and products.

Online Advertising. Some companies that help UPMC deliver interactive on-line advertising, such as banner ads, may collect and use information about UPMC‘s customers to help UPMC better understand the types of advertising or promotions that are most appealing to UPMC‘s customers.

Disclosure of the Information.

Within Corporate Organization. UPMC may share your personal information within the UPMC corporate organization, and may transfer the information to countries in the world where UPMC conducts business.

Mergers and Acquisitions. Circumstances may arise where for business reasons, UPMC decides to sell, buy, merge or otherwise reorganize its business. Such a transaction may involve the disclosure of personal identifying information to prospective or actual purchasers, and/or receiving such information from sellers.

Agents. UPMC employs or engages other companies and individuals to perform business functions on behalf of UPMC. These persons are provided with personal identifying information required to perform their functions, but are prohibited by contract from using the information for other purposes. These persons engage in a variety of functions which include, but are not limited to, fulfilling orders, delivering packages, removing repetitive information from customer lists, analyzing data, providing marketing assistance, processing credit card payments and providing customer services.

Affiliated Businesses. UPMC may work with affiliated businesses operating website stores, providing services or selling products on each other’s Websites. These businesses identify themselves to customers. Customer information related to a transaction with an affiliated business is shared with that affiliated business.

Marketing Analysis by Third Parties. UPMC reserves the right to disclose to third parties personal information about customers for marketing analysis; however, any information disclosed will be in the form of aggregate data that does not describe or identify an individual customer.

Disclosure to Governmental Authorities. Under certain circumstances, personal information may be subject to disclosure pursuant to a judicial or other government subpoenas, warrants or orders.

Use of Computer Tracking Technologies.

No Tracking of Personal Information. UPMC‘s Website(s) are not set up to track, collect or distribute personal information not entered by visitors. Through website access logs UPMC does collect clickstream data and HTTP protocol elements, which generate certain kinds of non-identifying site usage data, such as the number of hits and visits to our sites. This information is used for internal purposes by technical support staff for research and development, user analysis and business decision making, all of which provides better services to the public. The statistics garnered, which contain no personal information and cannot be used to gather such information, may also be provided to third parties.

Use of Cookies. UPMC, or its third party vendors, collects non-identifiable and personal information through the use of various technologies, including “cookies”. A cookie is an alphanumeric identifier that a Website can transfer to customer’s hard drive through customer’s browser. The cookie is then stored on customer’s computer as an anonymous tag that identifies the customer’s computer, but not the customer. Cookies may be sent by UPMC or its third party vendors. Customer can set its browser to notify customer before a cookie is received, giving an opportunity to decide whether to accept the cookie. Customer may also set its browser to turn off cookies; however, some Websites may not then work properly.

Use of Web Beacon Technologies. UPMC may also use Web beacon or other technologies to better tailor its Website(s) to provide better customer service. If these technologies are in use, when a visitor accesses these pages of the Website, a non-identifiable notice of that visit is generated which may be processed by UPMC or by its suppliers. Web beacons usually work in conjunction with cookies. If customer does not want cookie information to be associated with customer’s visits to these pages, customer can set its browser to turn off cookies; however, Web beacon and other technologies will still detect visits to these pages, but the notices they generate cannot be associated with other non-identifiable cookie information and are disregarded.

Collection of Non-Identifiable Information. UPMC may collect non-identifiable information from user visits to the UPMC Website(s) in order to provide better customer service. Examples of such collecting include: traffic analysis, such as tracking of the domains from which users visit, or tracking numbers of visitors; measuring visitor activity on UPMC Website(s); Website and system administration; user analysis; and business decision making. Such information is sometimes known as “clickstream data.” UPMC or its contractors may use this data to analyze trends and statistics.

Collection of Personal Information. UPMC collects personal identifying information from customer during a transaction. UPMC may extract some personally identifying information about that transaction in a non-identifiable format and combine it with other non-identifiable information, such as clickstream data. This information is used and analyzed only at an aggregate level (not at an individual level) to help UPMC understand trends and patterns. This information is not reviewed at an individual level.

Information Security.

Commitment to Online Security. UPMC or its hosting service employs physical, electronic and managerial procedures to safeguard the security and integrity of personal information. Billing and payment data is encrypted whenever transmitted or received online. Personal information is accessible only by staff designated to handle online requests or complaints.

No Liability for Acts of Third Parties. UPMC will exercise all reasonable efforts to safeguard the confidentiality of customer personal information. However, transmissions protected by industry standard security technology and implemented by human beings cannot be made absolutely secure. Consequently, UPMC shall not be liable for unauthorized disclosure of personal information due to no fault of UPMC including, but not limited to, errors in transmission and unauthorized acts of UPMC staff and/or third parties.

Privacy Policy Changes and Opt-Out Rights.

Changes to Privacy Policy. This privacy notice was last updated on July 1, 2023. UPMC reserves the right to change its privacy policy statement at any time. A notice of any material change will be posted on the UPMC Website prior to the implementation of such change.

Opt-Out Right. You have the right at any time to cease permitting personal information to be collected, used or disclosed by UPMC and/or by any third parties with whom UPMC has shared and/or transferred such personal information. Right of cancellation may be exercised by contacting UPMC via e-mail at macroarkprivacy@yahoo.com. After processing the cancellation, UPMC will delete customer or prospective customer’s personal information from its data base.

Access Rights to Data.

Information Maintained by UPMC. Upon customer’s request, UPMC will provide a reasonable description of customer’s personally identifiable information that UPMC maintains. UPMC can be contacted by e-mail at macroarkprivacy@yahoo.com.

Corrections and Changes to Personal Information. Help UPMC to keep customer personal information accurate. If customer’s personal information changes, or if customer notes an error upon review of customer information that UPMC has on file, please promptly e-mail UPMC macroarkprivacy@yahoo.com and provide the new or correct information.

Your California Privacy Rights. Beginning on January 1, 2005, California Civil Code Section 1798.83 permits customers of UPMC who are California residents to request certain information regarding UPMC’s disclosure of personal information for their direct marketing purposes. To make such a request, please write to: macroarkprivacy@yahoo.com. Within 30 days of receiving such a request, UPMC will provide a list of the categories of personal information disclosed to third parties for third-party direct marketing purposes during the immediately preceding calendar year, along with the names and addresses of these third parties. This request may be made no more than once per calendar year. UPMC reserves its right not to respond to requests submitted other than to the address specified in this paragraph.

California’s privacy laws require a company to provide notice to California users of their rights to receive information on to which entities their information was shared for marketing purposes.

Accountability.

Questions, Problems and Complaints. If you have a question about this policy statement, or a complaint about UPMC compliance with this privacy policy, you may contact UPMC by e-mail macroarkprivacy@yahoo.com.

Terms of Use. If customer chooses to enter into a purchase order or subscribe to UPMC’s services, customer’s action is hereby deemed acceptance of UPMC practices described in this policy statement. Any dispute over privacy between customer and UPMC is subject to the provisions of this notice and to UPMC‘s Terms and Conditions which are hereby incorporated herein and which can be read at www.macroark.com/terms.